Posts Tagged ‘local’

Going back to the neighborhood

Posted by dball on June 8th, 2009 under Content management, Marketing, Retail Banking Tags: , , , , ,  •  3 Comments

Will the U.S. have fewer or more bank branches in the future? The great debate over the future of branches is far from over. As Katie Kuehner-Hebert points out in the American Banker article “More or Less: Branches’ Role After the Meltdown” (reg. req’d):
The predictions vary widely — from roughly 10,000 closings to more than [...]

Getting the message out…and “in”

Posted by dball on March 20th, 2009 under Marketing, Retail Banking, economy Tags: , , , ,  •  2 Comments

Jeffry Pilcher at The Financial Brand has a brilliant post, “PR now completely overshadows ads in financial crisis,” which is highly recommended. It focuses on the need for big banks to avoid the temptation to advertise as they try to regain credibility in the eyes of the public. Instead, the post argues, banks should try [...]