MUSINGS ON MARKETING & MESSAGING IN THE BRANCH
XPLANE, which calls itself “the visual thinking company,” has produced this entertaining and (no surprise) highly visual video that describes the enormous changes that are taking place in the worlds of media, marketing and technology. The video has a strong U.S. focus, but is still worth viewing for its creative visualization of statistics and factoids.
Did [...]
We’re definitely in a moment of transition. A moment where an old media system is dying and a new media system is being born. An era when spectatorial culture is giving way to a participatory culture.
So begins this video thoughtpiece by Henry Jenkins, director of MIT’s Comparative Media Studies Program:
Although Jenkins describes the political and [...]
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