Archive for the ‘Software’ Category

Do-it-yourself RFID for digital signage

Posted by dball on July 31st, 2009 under Digital Signage, Hardware, Software, content, customer experience Tags: , , , ,  •  No Comments

It’s so tempting to take exciting new technology and go in search of problems. However, it’s often the pragmatic applications of new tech that ultimately wins the day and ushers in broader acceptance.
Take RFID. It’s certainly not a new technology by any stretch, but the practical application of RFID within the context of in-store digital [...]

Alternative multi-touch interactive surfaces

Posted by dball on July 17th, 2009 under Digital Signage, Software, content, customer experience Tags: , , , ,  •  2 Comments

Looking to get into multi-touch interactive? Apparently, you’ve got options beyond Microsoft Surface, including building one yourself. That’s what Maximum PC did, assembling a used PC, some infrared LEDs, a PS3 Eye camera and a projector. The cost? $350. You can see a demo below or go to the blog post, which documents the design [...]

Digital signage powered by Wii

Posted by dball on July 17th, 2009 under Content management, Digital Signage, Software Tags: , , , , , ,  •  No Comments

According to the Shifted Librarian blog, the DOK Library Concept Center in Delft, Holland has pioneered its own form of digital signage:

Amazingly, the information system is a Wii channel, and every one of these navigation TVs spread throughout the building has its own Wii attached to display the channel! the administrative backend can be accessed [...]

Highlights from the John Ryan webinar, featuring Paco Underhill and Mike Hiatt

Posted by dball on July 10th, 2009 under Content management, Digital Signage, Merchandising, Retail Banking, Software, retailing Tags: , , , , , , ,  •  No Comments

In case you missed the recent webinar, “Digital Signage in Retail Financial Services,” we have produced a book with highlights and quotes from the panel discussion. Just click below for your own copy.

En español

English – A4 format

English – Letter format

Slides
Below are the slides presented by Bob Steele, vice chairman of John Ryan, as well as [...]

Webinar recap

Posted by dball on June 30th, 2009 under Content management, Digital Signage, Marketing, Merchandising, Retail Banking, Software, retailing Tags: , , , , , , ,  •  No Comments

Digital Signage in Retail Financial Services: What John Ryan’s European Survey Means for Your Bank
View more documents from John Ryan.

Yesterday, we hosted the webinar, “Digital Signage in Retail Financial Services: What John Ryan’s European Survey Means for Your Bank.” Hosted by Bob Steele, John Ryan’s Vice Chariman, the webinar featured retail luminary Paco Underhill and [...]

Paco Underhill on digital signage

Posted by dball on June 15th, 2009 under Content management, Digital Signage, Marketing, Merchandising, Software Tags: , ,  •  No Comments

A number of bloggers and tweeters gave high marks for Paco Underhill’s keynote address at the 2009 Digital Signage Expo on Feb. 26. He also gave DSE an exclusive interview on the subject of retail marketing and the role of digital signage. Below are some highlights:
“Part of what is interesting for us is recognizing that [...]

Prompting interactivity

Posted by dball on June 4th, 2009 under Content management, Digital Signage, Marketing, Merchandising, Software, economy  •  No Comments

In his Consumed column in the New York Times magazine, Rob Walker describes Plinky, a web site designed to prompt bloggers who are having trouble thinking of what to say. As he puts it:
“You have the technology. The only thing the technology cannot do is solve this problem: What if you don’t really have anything [...]

CIMB Bank case study: From mortar and bricks to cards and clicks

Posted by dball on June 2nd, 2009 under Content management, Digital Signage, Marketing, Merchandising, Retail Banking, Software, economy Tags: , , , ,  •  No Comments

This article, by Vilasini Krishnan, was originally published in the June/July 2008 issue of Asian Banking & Finance.

Clicks are replacing bricks. The post dot com boom era is seeing a paradigm shift and financial transactions are no longer confined
to branch counters but have been extended to ATMs, computer screens and telephones.
In order to remain competitive, [...]

The potential of data-driven content

Posted by dball on March 23rd, 2009 under Content management, Digital Signage, Software Tags: , , ,  •  1 Comment

Marketers often struggle to keep pace with their digital signage network’s daily demand for up-to-date and relevant content. Data-driven content is one way to “feed the beast.”
What is data-driven messaging?
By “data-driven” we mean content that is automatically assembled or updated based on external business rules or data sources.
Data-driven spots
Spots that are data-driven [...]

Scratching the surface?

Posted by dball on March 9th, 2009 under Content management, Digital Signage, Marketing, Merchandising, Retail Banking, Software Tags: , , , ,  •  3 Comments

If you talk to technology providers, the future is very technology centric. Take this video from Microsoft, which depicts a bank in which mobile devices, biometrics, interactive digital signage and well-trained employees all come together into a elegant choreography:

Not sure who has the budget for this kind of implementation, but it certainly does impress. So [...]