Archive for the ‘content’ Category

Visualizing finances

Posted by dball on October 14th, 2009 under Digital Signage, Hardware, Retail Banking, content Tags: , ,  •  2 Comments

The Virtual Autopsy Table from NorrköpingsVisualiseringscenter on Vimeo.
There’s no doubt about it: Microsoft Surface-type computing interfaces are compelling. The idea of taking graphics and data and then moving them, bumping them, merging them — it’s a way of interacting with computers that we have only been able to picture in movies.
But so far, we’ve mostly [...]

The five As of digital content

Posted by dball on September 23rd, 2009 under Content management, Digital Signage, Merchandising, content, retailing Tags: , , ,  •  1 Comment

Michael Hiatt, president of Dynamic Retailing, LLC, and former director of WalMart’s in-store network, is working on a book about customer-facing technologies within the retail environment. It is due to be published in fall of 2010.
One of the guidelines Mike will cover in his book is what he calls the “5 As of digital content.” [...]

The state of our world

Posted by dball on September 21st, 2009 under content, economy Tags: , , , , ,  •  No Comments

XPLANE, which calls itself “the visual thinking company,” has produced this entertaining and (no surprise) highly visual video that describes the enormous changes that are taking place in the worlds of media, marketing and technology. The video has a strong U.S. focus, but is still worth viewing for its creative visualization of statistics and factoids.
Did [...]

Do-it-yourself RFID for digital signage

Posted by dball on July 31st, 2009 under Digital Signage, Hardware, Software, content, customer experience Tags: , , , ,  •  No Comments

It’s so tempting to take exciting new technology and go in search of problems. However, it’s often the pragmatic applications of new tech that ultimately wins the day and ushers in broader acceptance.
Take RFID. It’s certainly not a new technology by any stretch, but the practical application of RFID within the context of in-store digital [...]

Alternative multi-touch interactive surfaces

Posted by dball on July 17th, 2009 under Digital Signage, Software, content, customer experience Tags: , , , ,  •  2 Comments

Looking to get into multi-touch interactive? Apparently, you’ve got options beyond Microsoft Surface, including building one yourself. That’s what Maximum PC did, assembling a used PC, some infrared LEDs, a PS3 Eye camera and a projector. The cost? $350. You can see a demo below or go to the blog post, which documents the design [...]

Can user-generated and commercial content coexist? Thoughts on the future of digital signage

Posted by dball on July 16th, 2009 under Digital Signage, Marketing, content Tags: , , , , , , ,  •  No Comments

We’re definitely in a moment of transition. A moment where an old media system is dying and a new media system is being born. An era when spectatorial culture is giving way to a participatory culture.
So begins this video thoughtpiece by Henry Jenkins, director of MIT’s Comparative Media Studies Program:

 
Although Jenkins describes the political and [...]